Testimonial

"The Bermuda Stock Exchange has been working with rein4ce since April 2010 and during this relatively short time frame we have seen real, concrete results from the PR campaign. Our exposure has not on... Read more

Greg Wojciechowski

President & CEO, Bermuda Stock Exchange

“rein4ce is more than just a PR firm. It is like working with an insurance industry leader which can provide market intelligence and they have even put us in touch with potential clients. Their experi... Read more

Henry Sopher

Founder and Chairman of Isis Consulting

“We worked with rein4ce to develop specialised marketing collateral for one of our key sector offerings. The writing was clear, concise and showed a strong grasp of the industry issues. The work was t... Read more

Kevin Healy

Marketing Director, Dubai International Financial Centre

Public Relations

Good relationships are at the heart of effective public relations. We specialise in communicating clearly with a range of companies and organisations - particularly in the insurance and reinsurance sectors - such as clients, brokers, underwriters, TPA's, regulators, lawyers, accountants, and, of course, the media.

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PR is about more than just press releases. At rein4ce, we spend time getting to know your business. Using our specialist knowledge of market sectors, especially re/insurance, we create effective PR plans based on news stories, features, opinion pieces and interviews that we know will interest the target media.

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We then use our excellent relationships with the trade and business media to present your story in a positive way that dovetails with your strategic goals.

We like technology and innovation as well, so in addition to using traditional media, we utilise social media channels such as Twitter and LinkedIn to push your story to an even wider audience.

Our services include:

Press releases

A well-written press release is an effective way of telling your story to the markets. rein4ce staff are former journalists so they know exactly the sort of press releases that will interest the insurance and reinsurance media.

  

Blogging

Blogging on topics relevant to your market is an effective way of establishing your expertise in the industry and of driving traffic to your website. rein4ce’s writers are experts at ghost-writing blogs for the risk markets.

Crisis management

If your business is in the media for the wrong reasons, rein4ce can help you weather the storm. Our strategies are based on confronting any problems honestly, then communicating with the media and your critics with openness and integrity.

  

Media training

Not everyone is a natural communicator and being interviewed by a journalist can be nerve-wracking. rein4ce provides realistic media training filmed on camera using skills such as developing proper messaging, breathing techniques, voice projection and posture, that can help you communicate in a confident manner.

Building relationships with the media

We use our excellent contacts within the re/insurance media to help our clients build long-lasting relationships with the journalists who write the news.

  

Opinion pieces

Your staff are probably experts in their field, but they may not be great writers. Nor do they have time to write opinion pieces (op-eds). rein4ce can help by interviewing your busy personnel, then ghost-write opinion pieces for their approval.

Organising speaking engagements

Speaking at conferences and industry round tables can raise the profile of your key staff as experts among their peers. We keep our finger on the media pulse to find speaking opportunities for your business and its employees.